diff --git a/lib/matplotlib/backends/backend_webagg.py b/lib/matplotlib/backends/backend_webagg.py
index e4808e8d0d32..88788860a89f 100644
--- a/lib/matplotlib/backends/backend_webagg.py
+++ b/lib/matplotlib/backends/backend_webagg.py
@@ -53,10 +53,9 @@ def pyplot_show(cls, *, block=None):
 
         if mpl.rcParams['webagg.open_in_browser']:
             import webbrowser
-            if not webbrowser.open(url):
-                print(f"To view figure, visit {url}")
-        else:
-            print(f"To view figure, visit {url}")
+            webbrowser.open(url)
+
+        print(f"To view figure, visit {url}")
 
         WebAggApplication.start()
 
@@ -323,4 +322,4 @@ def ipython_inline_display(figure):
 @_Backend.export
 class _BackendWebAgg(_Backend):
     FigureCanvas = FigureCanvasWebAgg
-    FigureManager = FigureManagerWebAgg
+    FigureManager = FigureManagerWebAgg
\ No newline at end of file